is a leader in high performance virtualized Application Acceleration
software. Their revenue was flat and as a company was drastically
underperforming investor expectations. Admarco was hired to conduct a
diagnostic assessment and make recommendations on sales process and to
develop a plan for accelerating sales growth in line with shareholders
goals. 100% turnover of the sales team resulted and Admarco was later
engaged to conduct a Sales and Marketing Alignment workshop and to
develop and conduct a consultative sales training program for the
entire customer-facing team. As a result of Admarco's sales training
and coaching, outbound lead generation activity increased by and order
of magnitude. During one of the cold-calling coaching clinics for the
sales team, Admarco identified and subsequently closed a new name
clientfor Zeus Technology that more than paid for the sales training
engagement. Bookings doubled in the 12 month period following sales
training. www.Zeus Technology.com