Why Salespeople Fail- Failure to Listen & Premature Elaboration
Tuesday, May 21, 2013
Earlier this month, I immersed myself in two and a half days with Mike Bosworth in his Story Seekers workshop and was once again reminded of what makes great salespeople great - their ability to connect emotionally with buyers...Read More
Using Visual Storytelling to Get Your Next Job - Case Study
Thursday, May 16, 2013
"I'm sorry to tell you that we are restructuring the company and we have to let you and twelve others go." Ever been laid off? I have - and chances are that at some time in your life it could happen to you. Layoff's happen, it's...Read More
The B2B Buying Cycle and How to Influence it, pt 2
Monday, May 13, 2013
This article is the third in a series of articles on aligning marketing and sales with buying behavior and it will be of value to sales and marketing professionals who wish to adapt their process to align with buyer behavior....Read More