The Great Sales & Marketing Divide - CSO Insights 2015 Report

The CSO insights 2015 Sales Performance Optimization survey of more than 1000 Chief Sales Officers in companies Worldwide was published last month and the findings are alarming.  Salespeople are struggling to hit their...Read more

Your Brain on Story

Remember the old egg in the frying pan image for the big anti-drugs campaign in the late 80’s, this is your brain, and now this is your brain on drugs?   Your brain on story is the complete opposite, as both...Read more

Cave-Man, Selling and the Art of Visual Storytelling

Are you familiar with the Paleolithic cave paintings of Lascaux or Chauvet Caves in France? If you are not, please click on this link to the  Chauvet Cave...Read more